How To Build A List Using Free Giveaway Events

There are a number of different ways in which you can
get people to join your mailing list; however,
participating in free giveaway events is perhaps the
easiest and most cost-effective of all. The only
problem you will encounter is actually figuring out
how to participate in such events. So how can you do it?

The first way in which you can build a mailing list
through free giveaway events is to actually create the
events yourself. You can do this by organizing other
business owners in your given niche and asking them if
they are interested in giving away products in order
to build mailing lists. In most cases, you will want
to use some sort of event as a reason for conducting
the giveaway. Perhaps you will organize a massive
Christmas giveaway – or perhaps you will use some
other Holiday. Regardless of what event you select,
remember to use some sort of a premise to help it
build momentum.

Once you have selected a premise, you will also want
to start contacting everyone who sells a product in
your given niche. This works especially well if you
contact business owners who sell multiple products –
some of which are relatively old. They will usually be
looking to make some money off of older products by
giving them away for free.

Let each of your potential partners know upfront what
you plan to do. Let them know that you plan to
organize a giveaway event, in which all product owners
will allow visitors to download free copies of their
software in exchange for providing them with an email
address.

You can organize this in several different ways. One
way is to allow each owner who joins to give away all
the products of all the members in exchange for email
addresses. Another way is to attempt to get several
different email addresses per giveaway sign-up. The
first is probably a better option to select if you are
creating it yourself, as it is more likely to attract
partners.

Now, if you don't want to start such an event
yourself, you can always wait for someone else in your
given niche to organize it for you. Again, look out
for these events around Holidays, including Christmas
and New Years.

Once you actually get the email addresses of those
who sign up for the products, you will then want to
carefully cultivate them into buyers. You may want to
do this by either using an autoresponder or sending
out periodic emails before you ever try to pitch.

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