The Real Secrets To Choosing A Great Internet Marketing Domain Name

Having trouble choosing a domain name? You’ll discover how to choose a great domain name and how to avoid small mistakes which could cost you a lot of time and money.

There are many domain name registrars but I’d highly recommend you register with http://www.namecheap.com. They are the cheapest and most reliable. GoDaddy are popular but once a few people make complaints that you’re “spamming” then that domain name will be kept hold by GoDaddy - They have complete control of your domain. This is where Namecheap.com stands out.

From my 3+ years of Internet Marketing experience here are some of my best tips when choosing a domain name that is easy to remember, effective, catchy and basically - Great!

• Your domain name should be your product/service name.
  So for example, if your product is called XYZ Killer Secrets then your domain should be xyzkillersecrets.com. That way people will remember your site and product.
  

• Avoid ‘-’ dashes
  Unless you have a good reason to use it. It’s sometimes not easy to remember sites that have a ‘-’ in them. Tell me, which one would look and sound better - www.xyzkillersecrets.com or www.xyz-killer-secrets.com ? How would you tell your friend face-to-face when they ask what your site is? xyzkillersecrets dot com or xyz DASH killer DASH secrets dot com?
  

• Avoid funny domain extensions
  such as .tv, .biz, .cc unless there is a good reason to. You wouldn’t use a domain name such as www.xyzkillersecrets.com.au unless that product was meant to be seen by local users of Australia. You’d use .com.au if you have a pizza restaurant such as Jim’s Pizza’s or something.
  

• Stick with the standard .COM. extension
  Everybody knows what .COM is and it is by far the easiest to remember. If the domain that you want is taken with an extension of .COM then choose a different name. There are many combinations you can try out.
  

• Keep it as short and simple
  It is difficult to get a short domain name but just a rule of thumb - the shorter the better. The lesser words the better.

  • Don’t put too many ‘words’ e.g. - www.TheRealSecretsToLosingWeightWhileYouSleep.com. Instead of using that use www.LoseWeightWhileYouSleep.com. Use the key words.

  • A few example of short and simple domains - OutsourceSecrets.com, UndergroundGiveaway.com.

  • It’s also a good idea to keep it short so when you create your email account it’ll look simpler e.g. - greg@gregsmowing.com.
    

• Make it catchy
  Be a buddy of POWER WORDS. Power words are words such as “secrets”, “killer”, “Top”, “Amazing”. If you want to see a complete list of power words & phrases download my WebCopyWordsThatMakeYouRich.com. You’ll get a rich amount of power words & phrases (’swipefiles’) so if you’re running out of words to use on your domain name then simply use this.
  

• The power of ‘uniqueness’ & branding.
  Uniqueness meaning that if your product was called xyz killer secrets you’d sure want to register for the .COM, .NET, .ORG and all the other popular domain extentions so you’re the only person who has that name. It’s also useful because if someone went to for example Logos2go.NET but your site was Logos2go.COM then that person would end up at a different site - not yours and you’ll probably lose that potential customer.

Use these simple guidelines and you’ll avoid making the painful mistakes of choosing the wrong domain. Follow these simple tips and you’ll sure make people remember your site and what more — it’ll brand your site.

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com